This is the world’s most sought after diploma – the Professional Diploma in Digital Marketing, with intensive training modules on email marketing, mobile marketing, PPC tactics, SEO and social media (Twitter trending and followership increment tactics etc) – is for you

About This Course

The Professional Diploma in Digital Marketing is ideal for anyone involved in the planning, implementation or measurement of Digital strategies – or anyone who would like to pursue a career in this area. The Professional Diploma in Digital Marketing programme is suitable for professionals of all levels and disciplines, and will prepare you to take up a more specialist role within the overall marketing domain.

What you will learn

  • Apply the key technologies, tools and techniques of digital marketing to improve marketing effectiveness
  • Plan the introduction of digital technologies and techniques for marketing that support business objectives
  • Identify the potential application of online marketing tools within the marketing communications mix
  • Continuously improve the contribution of digital technologies to your organization

Who is the programme for?

The Professional Diploma in Digital Marketing is ideal for anyone involved in the planning, implementation or measurement of digital strategies – or anyone who would like to pursue a career in web marketing.

  • Traditional or digital advertising agency executives who want to up skill and position themselves for the digital evolution in marketing.
  • Students who want to up skill in Digital Marketing and pursue a career in Digital Marketing..
  • Professionals of all levels and disciplines that want to take up a more specialist role within the overall marketing domain
  • Marketing Managers and Executives want to fast-track their career or improve their position in the market-place.
  • Communication Specialists
  • Webmasters
  • Small business owners who need to maximize online channels for growing their business

IT Managers and Executives

Why You Should Attend?

  • Get a clear understanding of the value and importance of digital marketing and why it is a vital component of your marketing strategy plan.
  • Create and effectively manage social media, display, search marketing and online advertising and marketing campaigns
  • Integrate your digital marketing plans and efforts into your marketing strategy
  • Drive new visitor traffic to your web site while improving online conversion rates
  • Understand how digital marketing can help you grow your business, domestically and internationally
  • Create and develop effective and targeted email marketing campaigns that align with your business goals
  • Identify various online applications and resources that can help build effective and profitable web sites
  • Measure and analyse the visitor traffic to your web site to continuously develop and improve your digital marketing discover how to best develop and retain customers

Course Schedule outline

• 30 hours (each for Basic and Advance Classes)

• 6 hours (Lectures, Practical, Lunch break, Questions and Answers}

• 3 weeks each for Basic and Advance Classes

What are the course perquisites?

• Have eager for this field
• Basic Knowledge of English, writing/reading
• Have flair for social and digital media
• 16+ years old