This is the world’s most sought after diploma – the Professional Diploma in Digital Marketing, with intensive training modules on email marketing, mobile marketing, PPC tactics, SEO and social media (Twitter trending and followership increment tactics etc) – is for you

About This Course

The Professional Diploma in Digital Marketing is ideal for anyone involved in the planning, implementation or measurement of Digital strategies – or anyone who would like to pursue a career in this area. The Professional Diploma in Digital Marketing programme is suitable for professionals of all levels and disciplines, and will prepare you to take up a more specialist role within the overall marketing domain.

What you will learn

  • Apply the key technologies, tools and techniques of digital marketing to improve marketing effectiveness
  • Plan the introduction of digital technologies and techniques for marketing that support business objectives
  • Identify the potential application of online marketing tools within the marketing communications mix
  • Continuously improve the contribution of digital technologies to your organization
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Who is the programme for?

The Professional Diploma in Digital Marketing is ideal for anyone involved in the planning, implementation or measurement of digital strategies – or anyone who would like to pursue a career in web marketing.

  • Traditional or digital advertising agency executives who want to up skill and position themselves for the digital evolution in marketing.
  • Students who want to up skill in Digital Marketing and pursue a career in Digital Marketing..
  • Professionals of all levels and disciplines that want to take up a more specialist role within the overall marketing domain
  • Marketing Managers and Executives want to fast-track their career or improve their position in the market-place.
  • Communication Specialists
  • Webmasters
  • Small business owners who need to maximize online channels for growing their business

IT Managers and Executives

Why You Should Attend?

  • Get a clear understanding of the value and importance of digital marketing and why it is a vital component of your marketing strategy plan.
  • Create and effectively manage social media, display, search marketing and online advertising and marketing campaigns
  • Integrate your digital marketing plans and efforts into your marketing strategy
  • Drive new visitor traffic to your web site while improving online conversion rates
  • Understand how digital marketing can help you grow your business, domestically and internationally
  • Create and develop effective and targeted email marketing campaigns that align with your business goals
  • Identify various online applications and resources that can help build effective and profitable web sites
  • Measure and analyse the visitor traffic to your web site to continuously develop and improve your digital marketing discover how to best develop and retain customers

Course Schedule outline

• 30 hours (each for Basic and Advance Classes)

• 6 hours (Lectures, Practical, Lunch break, Questions and Answers}

• 3 weeks each for Basic and Advance Classes

What are the course perquisites?

• Have eager for this field
• Basic Knowledge of English, writing/reading
• Have flair for social and digital media
• 16+ years old